• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
Hip Foodie Mom
  • Home
  • About Alice
  • Recipes
    • Popular Recipes
    • Quick Meals
    • Healthy Recipes
    • Gluten Free
    • Appetizers
      • Soups
      • Salads
    • Dinner
      • Asian Food
      • Beef
      • Korean Food
      • Pork
      • Poultry
      • Pasta
      • Pizza
      • Sushi
      • Vegetarian
    • Desserts
      • Brownies
      • Cakes
      • Cookies
      • Cupcakes
      • Ice Cream
    • Drinks / Cocktails
    • Browse All
  • Videos
    • Recipe Videos
    • YouTube Channel
  • Press
  • Work With Me
  • Family
  • Meal Planning
  • Contact

Macha Tea Company

November 11, 2018 by hipfoodiemom 2 Comments

5 shares
  • Facebook
  • X

Macha Tea Company in Madison, Wisconsin. A gem on E. Johnson Street. They sell looseleaf teas and tea accessories and serve brewed teas and small batch baked goods at the tea bar. Macha Tea Company also offers Friday lunch and Sunday brunch (menus are posted the evening before on Facebook and Instagram and change each week).

I’ve lived in Madison for 5 years now and this was my first time going to Macha Tea Company. Maybe it’s my recent love of everything matcha, maybe it was because I just returned from NYC and went to Matchaful and loved it.

For whatever reason, I finally made my way over here and loved it. I started with the Ceremonial Matcha, which was good and strong but a little too intense for me. I asked for more hot water to add into it. The lady sitting next to me told me I should have been given a whisk/brush of some sort to mix my matcha but I didn’t get one. After I added more hot water, it was good.

I’ll definitely be back and will try something else. My red bean and matcha cupcake was excellent and I was transported back to my childhood, where I ate red bean filled goodies from my mom’s Korean grocery store all the time.

I stayed and ordered lunch and was not expecting the amazing tofu dish I was about to eat. I ordered their Sichuan Tofu + Mushrooms: soft tofu, soy glaze, sichuan peppercorn, chili oil, shiitake, bok choy, sesame, scallions and brown rice.

I got this at a tea shop.

What a delightful surprise. As it’s stated above, they have Friday lunch and Sunday brunch (menus are posted the evening before on Facebook and Instagram and change each week). I love that they do this! and I had to ask my friends where the Asian influence came from in the menu. I believe Rachel Verbrick, who owns Macha Tea Company, with her husband Anthony, is half Chinese. I love it. 

Everyone else there already knew about these Friday lunches. .  people stopping in and ordering food to go. .  sitting and drinking matcha tea ..  sitting with friends and chatting and some, just on their laptops. . but Macha Tea Company does not offer free wifi on Fridays, Saturdays or Sundays. I thought it was so people could actually sit and have a conversation or enjoy their tea. .  but my friends told me it’s so they can move people in and out faster. (?)

I really enjoyed it . . if you’re looking for some great tea, and some great baked treats, definitely check out Macha Tea Company. 823 E. Johnson Street.

“What began as an art gallery morphed into a teahouse and is now a simple and peaceful place to order quality teas suited for everyday drinking. While our love of tea started at a young age, it was many years later during travel to other amazing teahouses that we realized we had only just begun to scratch the surface. We dedicated the next seven years to learning, tasting, and refining our tea list in addition to crafting our own handblended teas using the best ingredients available. Our rotating offerings include solid single origin teas from experienced tea producers, our handpicked selections of Japanese matcha, and our own line of creative tea blends.”

Their business philosophy.

“We love tea. So much that we drink it all the time and forget how much we’re consuming until we are wide awake at 3 am— still. thinking. about. tea. But we get up the next day and do it all over again.

During the 7 years that we ran our tearoom in Madison, Wisconsin, we learned a lot. But mostly that simplicity is where it’s at. And people just want great tea that doesn’t cost $50 an ounce. Seems reasonable.

So here we are. Keeping things simple. We love working with farms and producers who create beautiful teas with integrity and consistency. We want to offer fantastic matcha. With our tea blends it’s important to use ingredients we can feel good about ingesting. Because everybody knows tea doesn’t taste like bubble gum naturally, so why go there? We don’t.

No fads. No excessive silly marketing. No miracle cure promises. Just great tea.
In short, we won’t sell any tea that we wouldn’t drink ourselves. We hope you enjoy our selections.

— Anthony & Rachel Verbrick”

You might also like...

  • Where to eat in Madison, Wisconsin. You might not know it, but Madison is a gem of a foodie town! There's so much more than just cheese curds! 

    Where To Eat in Madison Wisconsin

  • Spring Entertaining with Metcalfe's! Metcalfe's Market is my one stop shop for all of my entertaining needs!

    Spring Entertaining with Metcalfe's

  • How To Cook Beef Tenderloin at home! Looking for a special recipe to make over the holidays? Wrapped in bacon and with a Pinot Noir sauce!

    How To Cook Beef Tenderloin + A Video

Related

5 shares
  • Facebook
  • X

Filed Under: Madison WI

Previous Post: « Cento Madison
Next Post: Autumn Salad with Seasoned Roasted Butternut Squash »

Reader Interactions

Comments

  1. Nikki Zimmermann

    September 7, 2023 at 9:58 am

    ALICE!!
    I knew I liked you! LOL.
    I’ve been following you on IG for quite a while and just found this old post when I was looking for matcha around Madison. I’m from Wisconsin originally, live near Chicago now, and have family and friends in Madison. I don’t know if you are still in Madtown, but keep up the good work!

    BTW – you are amazing at responding to all the comments on your IG, and I know that must be a lot of work and a bit tiresome. I hope you have help. It’s so appreciated though! You rock!

    Thanks!
    Nikki

    Reply
    • hipfoodiemom

      September 7, 2023 at 3:07 pm

      Hi Nikki, sadly I don’t live in Madison anymore but hope to visit in early December. . I miss it. Great city!

      Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Recipe Rating




Primary Sidebar

  • TikTok
  • Instagram
  • Pinterest
  • RSS
  • Twitter
  • YouTube
  • Facebook

Meet Alice

Alice Choi from Hip Foodie MomHello! My name is Alice. Here, at Hip Foodie Mom, you will find fresh food recipes using local, seasonal ingredients. From meat dishes to vegetarian to Asian inspired dishes, you are sure to find something you like. Thank you for stopping by!

Popular Posts

Individual Cheese Snack Plates for the holidays! Put together individual, customized cheese snack plates for your family!
Pumpkin Pie Spice Popovers! The perfect treat to make this holiday season! These are so flavorful and delicious!
Instant Pot Beef Stew. Hearty, filling and oh so delicious. If you have an instant pot, you need to make this recipe!
Roasted Carrots with Pesto! Sometimes, you don't need to do anything fancy to have a delicious meal. See my post for my best tips!
Korean Bean Sprout Side Dish: Kongnamul Muchim! You can make this spicy by adding gochugaru or keep it non-spicy.
Rice Bowls and How To Make Rice In Your Instant Pot! Here are four different ways to make and serve rice bowls.
How To Make Pan Toasted Bread. No toaster oven? No problem! You can make delicious toasted bread on your stovetop in a pan!
Crostini with Burrata Strawberries, Browned Butter and Vincotto! So simple and delicious, you need to try this!



Facebook | Twitter | Pinterest | Privacy Policy

Copyright © 2026 Hip Foodie Mom. All content, recipes and photographs are copyrighted to Alice Choi and are the property of Hip Foodie Mom. They may not be republished in part or whole without permission and proper credit. Contact me to seek republishing and syndication rights.

Copyright © 2026 Hip Foodie Mom on the Foodie Pro Theme

JOIN THOUSANDS OF FOOD LOVERS!!

Get a weekly newsletter with RECIPES delivered straight to your inbox for FREE!

Your information will *never* be shared or sold to a 3rd party, nor will we spam your inbox.